| 2010 Trends to Watch: Business Intelligence | | | | productivity. The ability to extract, integrate, |
| Technology | | | | analyse and interpret business information in a |
| Introduction | | | | timely manner makes BI a vital capability for all |
| Business intelligence (BI) technologies are seeing | | | | organisations. |
| rapid growth, driven by enterprises'' desire to | | | | Customer-focused enterprises now see BI and |
| maximise cost savings and identify revenue | | | | analytic tools and applications as key to improving |
| opportunities across all major industries. However, | | | | both their internally and externally facing customer |
| underlying this growth are also radical qualitative | | | | management process. BI, data mining and prebuilt |
| changes in how BI is being packaged, delivered | | | | customer analytic applications are now mature |
| and utilised by end-user organisations. ( ) | | | | and offered by most of the leading BI vendors. |
| Scope | | | | Organisations looking to align business objectives |
| * Explains why the exponential growth of data | | | | with operational performance will increasingly focus |
| both inside and outside a company''s firewall | | | | efforts on EPM, rather than purely on BI. |
| remains a huge management challenge for | | | | Disconnected modes of BI analysis and reporting |
| businesses. | | | | are making it hard for large enterprises to get a |
| * Describes why business analytics is becoming a | | | | holistic view of company performance. EPM can |
| core capability for organisations across multiple | | | | help by switching the focus from measurement |
| industry sectors. | | | | to management. |
| * Provides advice for both enterprise and vendor | | | | Reasons to Purchase |
| clients. | | | | * Identify market trends to help evaluate |
| * Covers all industry sectors and geographies. | | | | opportunities for effective BI deployment in your |
| Highlights | | | | industry sector. |
| Companies are looking to BI to help support core | | | | * Understand the BI landscape, including drivers, |
| initiatives such as predicting and anticipating | | | | technology evolution, and vendor approaches. |
| market changes, minimizing exposure to risk, | | | | * Evaluate the potential of business analytics to |
| reducing operational cost and boosting | | | | contribute to your business strategy. |